The Twentieth Century Society was founded in 1979 to safeguard the heritage of architecture and design in Britain from 1914 onwards.

Working in close collaboration with Stephen Coates, the studio created a new identity for the society, introducing a new type family and design language to unify its print and digital communications.

The work began with restoring its historical logomark (designed by Simon Esterson using the Smithsons typeface drawn by James Goggin) and pairing it with a supporting logotype that enabled the identity to work across a range of sizes and applications.

The project involved involved a comprehensive redesign of the society’s website to work responsively on all devices, and commissioning drawings from Mark Long to help drive membership.

The duo also redesigned the society’s members’ magazine, clarifying the editorial structure and grid, as well as introducing changes in paper stock. Each issue now features a guest typeface with an architectural or design story.



Type by Commercial Type. Drawings by Mark Long. Web development by Ebow/James Sui. Reprographics by DawkinsColour. Print by Park




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